Shoshana Berger is editorial director at IDEO, where she oversees publishing with a focus on immersive digital stories. She was previously a senior editor at WIRED, where she founded WIRED Design. She co-founded and edited the national do-it-yourself design magazine ReadyMade, a finalist for National Magazine Awards in 2005 and 2006. Berger has written for The New York Times, Travel + Leisure, WIRED, Sunset, Marie Claire,Amazon, Budget Travel, Popular Science, SPIN, Salon, and many other publications. She is the co-author of ReadyMade: How to Make Almost Everything and is working on a book with BJ Miller, How to Die: A Field Guide.