Robert Zirkelbach is executive vice president of public affairs for the Pharmaceutical Research and Manufacturers of America (PhRMA), the trade association representing US biopharmaceutical research companies. He is responsible for developing and executing the organization’s communications strategy and oversees a team that encompasses media relations, digital/social media, advertising, message development, internal communications, and executive visibility. Prior to joining PhRMA in 2014, Zirkelbach was vice president of strategic communications for America’s Health Insurance Plans for seven years. Prior to that, he worked as a press secretary for former Iowa congressman Jim Nussle. Zirkelbach is frequently quoted in national news publications and has appeared on numerous television and radio programs.