Tricks of the Trade: Revealing the Secrets of Modern Campaigns
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Setup
Modern campaigns combine psychology, data, analytics, and technology to persuade and mobilize voters. The smartest campaign teams try to be one step ahead of the voters they’re targeting, even as the 24-hour news cycle and the social media echo chamber move constantly to keep up with this unprecedented election. This session engages political scientists, experts, and campaign operatives with decades of combined experience to understand playmaking in the blood sport that is politics.
Speakers
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David LeonhardtOp-Ed Columnist, The New York Times -
Sasha IssenbergWashington Correspondent, Monocle; Contributor, Bloomberg Politics -
Lynn VavreckProfessor, Political Science and Communication Studies, UCLA -
Mike MurphyGOP Strategist; Senior Fellow, Belfer Center for Science and Internati... -
Jennifer O'Malley DillonFounding Partner, Precision Strategies
- 2016 Festival
- Technology
- USA
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