Retail Medicine Takes Hold


About three-quarters of people go on the internet to look for information before they get to the health care system.

Karen DeSalvo Chief Health Officer at Google

Retail Medicine Takes Hold


The lane for healthcare is widening. Well-capitalized retail and technology companies are pushing services out of the clinic and into big-box stores, corner shops, and private homes. While they are out purchasing computers and clothing, shoppers can also schedule their check-ups, dental care, mental health counseling, and X-rays. Meanwhile, tech companies are reaching clients where they live, offering apps, sensors, devices to monitor vital signs, and safety checks that exchange face-to-face encounters for remote interactions. Hybrid care is remaking the doctor’s office and the big-box store, and digital health capabilities are changing the role of traditional care providers. What’s the impact on the medical business and on consumers?

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Retail Medicine Takes Hold

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