Yellopain
“How am I this engaged with my community and that disengaged with one of the key answers to change?" rap artist Yellopain wondered, referring to the act of voting. Since learning about the power of voting to effect change, Yellopain released the single, “My Vote Don’t Count” in January 2020 — the song, which went viral, breaks down the impact of elections on Americans’ everyday lives. Yellopain talks with NowThis Producer Luria Freeman to explore the inspiration behind his political awakening, the power of language and music in motivating action, and how he plans to continue being civically engaged beyond the 2020 presidential election.