The Creative Economy

Since the list’s inception, Shelly Lazarus, chair of Ogilvy & Mather, has consistently appeared in Fortune magazine’s annual ranking of America’s 50 Most Powerful Women in Business. She shares her views on what it will take for brands, at home and abroad, to successfully bridge old and new media and stay competitive in a very demanding global market.

Festival: 2012

Watch and Listen: Economy

Globalization ushered in an era of free trade, fluid borders, and unparalleled corporate profits. For its proponents,... See more
What does it take for a team, business, or nonprofit to achieve audacious goals? Venture capitalist John Doerr argues... See more
Will the boom in asset prices come to an end, and should it? How spectacular will the correction be? Will tax cuts... See more
Financial-technology innovation is accelerating globally, making financial services more affordable, convenient, and... See more
The United States and Germany have much in common: advanced industrial economies, high living standards, first-class... See more
Most of us know the entrepreneurial success stories of places like Silicon Valley, the Research Triangle, and Boston.... See more

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