Could We Make Even the Worst Jobs, Great Jobs?

If you treat your workforce as a profit center, as opposed to a cost center, perhaps your company’s bottom line will soar. Why? Because employees, treated really well, perform really well. Management professor Zeynep Ton examines how organizations can design and manage their operations in a way that satisfies employees, customers, and investors simultaneously. (Hint: Paying higher than the minimum wage is a great start toward better performance).

Speakers: Zeynep Ton
Festival: 2014

Watch and Listen: U.S.A.

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